2017 Marketing Research Symposium
April 7, 2017


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ABOUT YOUR HOSTS

The Lazaridis School of Business & Economics at Wilfrid Laurier University is an AASCB accredited business school making significant strides as a research-intensive institution. The Lazaridis School recently embarked on a $103 million investment in infrastructure and research funding in support of its goal of building Canada‚Äôs best undergraduate business school.


The school's Marketing area was recently ranked as the #2 program for marketers in Canada in the LinkedIn business school rankings. The area's growing group of research-focused scholars has published more than 15 articles in Financial Times 50 journals in the last five years including in the Journal of Consumer ResearchJournal of Marketing, Journal of Marketing Research, Marketing Science, Journal of International Business StudiesJournal of Business Venturing and the Journal of Consumer Psychology.